Group Marketing Manager
As part of our growth strategy, we are seeking to recruit a Group Marketing Manager for our Group’s marketing team.
THE POSITION
Are you a strategic thinker with a passion for driving brand desirability and consumer engagement? VF Group, a trailblazer in Fashion Retail, Manufacturing, and Media, is seeking a dynamic individual to lead our Marketing Function. As the Head of Marketing, you will shape the marketing, communications, and brand operations for VF Group and its subsidiaries.
The Company
Our Retail Division represents the major luxury fashion and luggage brands including Hugo Boss, Burberry, Dolce & Gabbana, Zegna, Fendi, Moncler, Saint Laurent, Stella McCartney, Valentino, Tom Ford, Jimmy Choo and Samsonite.
Whilst our BTI Uniforms Division provides uniforms and workwear to most of its’ corporate clients and business establishments on the island.
RESPONSIBILITIES
Strategic Leadership: Spearhead marketing activities for the Group, aligning with business goals and developing comprehensive 360 marketing strategies.
- Innovative Planning: Craft and deploy marketing plans to enhance product and brand desirability, applying a commercial, data-driven mindset to tactical decisions.
- Resource Mobilization: Maximize budgets to achieve marketing KPIs, routinely leveraging available resources for effective marketing activities
- Brand Focus: Establish a cohesive brand focus across the business portfolio, including brand positioning, strategy, planning, and purpose.
- Business Expansion: Apply strong business acumen and negotiation skills to identify new opportunities, foster brand partnerships, and explore collaborative ventures.
Visual Identity: Develop and maintain visual branded identities, ensuring alignment with business goals, and conduct market research for a competitive advantage.
REQUIREMENTS
Location:
Malta
Required Knowledge:
Experience: 3+ years in a senior marketing role, preferably in Fashion, Retail, Manufacturing, or Media.
Qualifications & Skills:
- Education: Bachelor’s degree in Marketing or Business Administration; Master’s is a plus.
- Leadership Experience: Proven ability to lead a marketing team and deliver impactful campaigns.
- Industry Knowledge: Strong background in fashion retail, luxury, or media with expertise in brand management and consumer engagement.
- Strategic Planning: Ability to craft and implement comprehensive marketing strategies aligned with business goals.
- Digital Proficiency: Experience with digital marketing, e-commerce, and social media strategies.
- Creative Campaigns: Skilled in leading creative campaigns and ensuring brand consistency.
- Data-Driven Approach: Proficiency in Google Analytics, performance tracking, and reporting.
- Communication & Collaboration: Strong communication and stakeholder management skills.
- Team Development: Ability to inspire and develop a high-performing team.
- Local Market Knowledge: Familiarity with the Maltese market and its dynamics.
Applicants must:
- Exhibit a genuine passion for the brands and products they represent
- Embrace a proactive approach and bring a positive attitude to every project
- Demonstrate a commitment to excellence and a willingness to go above and beyond to achieve success
If you meet the outlined requirements, we want to hear from you!
Join VF Group in setting the standard for retail excellence and become an indispensable part of our dynamic team.
Send your CV to hr@vfgroup.mt
VF Group is committed to diversity and is an equal opportunity employer. We welcome applicants from all walks of life to apply and contribute to our culture of innovation and sophistication.
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